Insights & Updates

Here’s what’s on our minds right now.

Three Key Tactics for DTC Marketers This Holiday Season

The fourth quarter of 2020 is already shaping up to be a complicated one for advertisers. Our Director of Strategic Partnerships offers three media environments in which advertisers should rest assured that their dollars will work exceedingly hard this holiday season.

The Low-Risk Decision To Pause Facebook

Advertisers that vowed to boycott spending on Facebook have passed the halfway point of that commitment, and brands will soon know the impact of taking a stand against a major advertising platform.

Let’s Talk About Racial Inequity. Send Me a Note

In the face of ongoing racial injustice in our country, many companies have been forced to acknowledge the racial inequity within their organizations, leadership teams and boards. We need immediate efforts in an industry [advertising] notoriously lacking in diversity.