At Rain the Growth Agency, we believe that all brand behaviors are important, and the way a brand sells is key to how it’s perceived. That’s why we created Transactional Brand Building, a unique approach that delivers on brand and sales objectives at the same time—with the same work.
Michelle Cardinal and Tim O’Leary have always challenged conventional wisdom. When they founded the agency in 1998, no one believed direct response and brand advertising should be in the same room—let alone the same agency. Now our clients wouldn’t have it any other way.