Insights & Updates

Here’s what’s on our minds right now.

Agency Lessons Learned from Working with Dot Coms

Through the years those in the direct response industry have worked with many an entrepreneur to launch a product on television and offline channels to drive direct sales.

A Programmatic Promise

There were plenty of ad tech companies at Cannes and that is no surprise because “Programmatic TV Buying” is a resurgent hot topic.

Tune In To Listen

Check out R2C Group's newest brand campaign! The R2C Group NPR spots have launched around the country, so make sure to tune in.