If affiliate marketing is part of your paid-search strategy, there is a 29% chance that one of your affiliates is stealing valuable Web traffic by hijacking URLs.

How will television improve over the next five years? It’s not a fair question, right? Improve for whom? Audiences? Networks? Advertisers?

R2C Group announced today that it has hired David Maher as Chief Financial Officer. Maher will oversee the finance and business operations, including budgeting and planning, operating out of the agency’s Portland office.

What can we say about the near future of programmatic TV buying? Technology and tradition will be the best frenemies ever.