Insights & Updates

Here’s what’s on our minds right now.

Media Impact Report #10 | COVID-19 Pandemic Advertising Ecosystem Impact

In this edition, our Director of Marketing Analytics provides a point-of-view on campaign measurement during the pandemic, we review new OTT subscriber data, and examine the rise of mobile device usage. 

A Summary of the Tremendous Coverage for The Fab Lab’s Digital Daycare

The Fab Lab's Digital Daycare is something that is intended for the masses. All children have been impacted in how they learn, and Crazy Aunt Lindsey & team have set out to make sure nobody misses out on learning. It's fun and educational for the whole family!

Research on the phases of COVID-19: The 4 F’s

The phases generally follow those of coping, including shock, anger, resistance and acceptance, according to an ongoing study being conducted by Rain's Brand Strategy & Research team.