Insights & Updates

Here’s what’s on our minds right now.

Note To Nielsen: Don’t Let eXelate Die On The Vine

I dream of democratized media: a converged, channel-agnostic world with granular targeting capabilities, bought programmatically and accessible.

The New Senior: One Size Does Not Fit All

This year marks an exciting generational milestone – the youngest of the Baby Boomers turns 50 years of age.

R2C Group Adds Toner As Agency’s First CMO

Independent agency R2C Group announced today that it has added Mark Toner as its first Chief Marketing Officer. Toner will oversee all marketing and agency growth for the full service agency