Insights & Updates

Here’s what’s on our minds right now.

Media Impact Report #4 | COVID-19 Pandemic Advertising Ecosystem Impact

In this edition, we focus on new content areas for consumers to navigate from home, continued efficiency in pricing across media channels, and sports platforms looking for new ways to engage audiences.

Media Impact Report #3 | COVID-19 Pandemic Advertising Ecosystem Impact

In this edition, we focus on price advantages across media channels, changing consumer behavior, advertising messaging alignment with the new reality, and new approaches by TV personalities to produce and distribute content.