Insights & Updates

Here’s what’s on our minds right now.

DTC: When your Specialty Appears to Be Mainstream

Steve Diamond, Chief Creative Officer, discusses DTC marketing "best practices" and Rain the Growth Agency's Transactional Brand Building approach.

OTT Basics

Multiple research firms are forecasting massive investment increases for OTT media. We break down the basics to help brands looking into OTT advertising.

Google Premier Partner Status Harder to Achieve in 2022

Rain the Growth Agency is proud to announce that we have been awarded Google Premier Partner Status for 2022, as a part of Google’s updated Partner Program. While there have always been requirements for eligibility for the program in the past, Google raised the threshold for Premier status as of February 2022.

Rain the Growth Agency Enhances Suite of Proprietary AdTech Tools

Rain the Growth Agency has announced enhancements to their proprietary adtech tools, MindReader™ and ConsumerID™, as well as advancements in processes to enable clients to develop more intelligent marketing strategy and better measure campaign KPIs.