Insights & Updates

Here’s what’s on our minds right now.

Female Boomers—Trends Shaping Buying Behaviors

As experts in reaching baby boomer consumers, we're sharing market forces and influences observed from recent months specific to female boomers.

August 2022 Media Impact Report

In the August 2022 edition of the Media Impact Report we cover trends shaping female boomer buying behaviors, takeaways from the ANA Digital & Social Media Conference and predictions why Google is postponing cookie deprecation.

Conference Takeaways: Programmatic I/O Las Vegas

Programmatic I/O brings the digital marketing industry together for updates and/or actionable insights for the programmatic ecosystem. We share the main takeaways from the 2022 conference hosted in Las Vegas, Nevada.