What We Do

For over 20 years as a direct to consumer agency, we’ve helped countless brands experience transformational growth. We have a unique POV and a proven methodology for scaling DTC businesses. We call it Transactional Brand Building—because it delivers on sales and branding goals simultaneously, without compromise.


It’s all about being intentional. Measure twice; cut once.

Our Transactional Brand Building system sets the stage for success. Armed with a suite of proprietary tools and advanced modeling methods, we can discover everything we need to know about the category, your business, and your audience. And from these powerful insights, we develop an actionable strategy.

Our creative brings strategies to life and objectives to fruition. We don’t compromise on results—our sales messaging methodology moves customers from impression to action faster, and is proven by billions of dollars in historical sales. We use every form of expression to drive success through all channels—and we’re one of the most prolific creators of direct response video advertising of all time.

We are a seasoned media powerhouse with over 50 media buyers and planners. We take an agnostic view of the increasingly fragmented media landscape, and deliver better ROI by layering communications through the customer decision funnel. Our team structure is a unique blend of long-standing direct relationships and programmatic expertise, with a specialization in video across linear TV, OTT, addressable, and programmatic.

Our team continuously develops and upgrades technology to track, guide and manage your investments. We’ve dedicated millions to build proprietary analytics, reporting, and media tools to make sure every client dollar works efficiently and effectively.

ConsumerID, our proprietary audience segmentation and measurement solution, uses your customer data to define discrete segments in your current database and target them with media. And we use a suite of behavioral measurement tools to track campaign performance, including a unique blend of attribution and advanced modeling techniques.

Top 3 Reasons to Choose
Rain the Growth Agency
as a Marketing Partner

  • 1

    Seamless integration of customer journey touch points, each aligned to a common business objective

  • 2

    Proven track record of phenomenal brand growth, while also achieving ROI goals

  • 3

    Unsurpassed service, affirmed year after year in our annual client survey

Our Work

Our work has generated billions in sales and shaped dozens of brands. Even in the most challenging categories, our clients have experienced transformational growth.

Our Latest
Insights & Updates

Media Impact Report #14 | COVID-19 Pandemic Advertising Ecosystem Impact

Robin Cohen, Vice President, Group Media Director

In this edition: CCPA regulations--evaluating what changes are needed, and mapping out a compliance checklist and timeline. Understanding customer makeup to get the media strategy right in order to maximize return on investment. TV viewership has shifted with weekend levels have decreased dramatically, while weekday levels have increased.

Media Impact Report #13 | COVID-19 Pandemic Advertising Ecosystem Impact

Jennifer Eenigenburg, Vice President, Digital Media Director

In this edition, we report on linear TV viewership arriving back at pre-pandemic levels, the return of entertainment productions and sports leagues with new safety protocols in place, and how brands have benefitted historically by using consistent and relevant messaging during an economic downturn.